XPN Performance Nutrition is a Canadian sports nutrition company based out of Quebec. Led by Founder Daniel Bérubé, XPN is a brand focused on products that will never sacrifice quality for the sake of increased profit. Headlines for the brand normally highlight product updates like their new Classic Series or the addition of Sour Cherry flavor BURN-X. We find it to be exciting that XPN has sponsored Canadian professional stock car racing driver Donald Theetge. Theetge normally races full-time in the NASCAR Pinty's Series, driving the No. 80 Chevrolet Camaro for Wight Motorsports Inc., and part-time in the NASCAR Xfinity Series, where he drives the No. 90 Camaro for DGM Racing. This is a cool way for XPN to reach new fans that not many supplement companies are doing lately.
Similar to what we saw last year at the 2019 Mr. Olympia Expo, with the Official Olympia Race Car. It was just a short time ago that the Olympia Race Car was piloted by Caesar Bacarella, on October 3rd at the Talladega Super Speedway. While we have seen this type of sponsorship done in the past by companies like GNC, Muscle Milk, Stacker 2, MusclePharm, and several others, it’s refreshing to see XPN supporting this exciting industry.
Be sure to visit the XPN Performance Nutrition website for more information and check out their social media channels to stay up to date.
To have a new supplement previewed, email info@muscleinsider.com