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Ready-to-Drink Convenience is Now More Important than Price

by Matt Weik It’s interesting to watch trends shift over the years. I remember back when I worked for MET-Rx that our ready-to-drink game was one of the strongest out there. When you looked in a cooler of your gym or supplement store, the only other brand taking up any real estate in the cooler

source https://www.ironmagazine.com/2020/ready-to-drink-convenience-is-now-more-important-than-price/

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